Wednesday, October 13, 2010

President Obama hails New York teens' life-saving business ideas

President Obama honored two New York teens on Tuesday who are using their business skills to save lives.

Steven Gordon, 18, of Brooklyn, and Nia Froome, 17, of Valley Stream, L.I., are among the winners of the 2010 Oppenheimer Funds/Network for Teaching Entrepreneurship National Youth Entrepreneurship Challenge, which encourages kids from poorer communities to pursue careers in business.

Gordon founded TattooID when he learned that 1.3 million children are reported missing each year.

After taking a two-week business seminar at Columbia University, Gordon came up with the idea for the "TattooID," a temporary tattoo stamped on the hand or arm of children with their initials and contact information.

"I got the idea for the tattoos one day thinking about my little brother and wondering what would we do if we ever lost him," Gordon said.

"It's an unbelievable honor to meet the President - not something I ever expected. I mean, I'm from Brooklyn, ya know," chirped the Hunter College freshman, who has made about $200 so far from the idea.

Froome, who attends Poly Prep Country Day School in Brooklyn, learned how to cook vegan dishes about 10 years ago when her mother was diagnosed with breast cancer.

She was told a vegan diet could slow the growth of cancer cells. Froome took a decade of her experience in the kitchen and turned it into Mamma Nia's Vegan Bakery.

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